Once upon a time there was a princess. She was tall, blond, and pretty. And, more importantly, she was very capable and had two wonderful skill sets that employers were willing to purchase (HR, and Finance).
One day, our princess decided to look for a new job. "This will not be too difficult", she thought. And so, she set about looking for a job in HR, because she loved HR and only liked Finance.
The princess responded to many, many openings, job postings, and leads. All to no avail. Maybe a little avail, she did make it in for an interview or two.
The longer this went, the more upset she got. "How will I pay for my castle, my servants, my horses, if I don't have a job? I love my horses." Finally, she decided that although she did not love Finance roles so much, she would apply for a few of them because she really did love her horses.
And, as fate would have it, she got 6 interviews in one week, and landed the 2nd role she applied for. Because that was what the market was looking for.
Morale of the story: Sometimes your horses like it better when you listen to the market and not your heart.

